Drive More Participation

Advertising is essential for brands and events to increase visibility and engagement. By running ads, brands can attract bloggers to Blogotex, enhancing their online presence and reach. Events can use advertising to draw both bloggers and designers, boosting participation and ensuring successful event rounds.

To create an ad, please go to Brand->Advertise or Event->Advertise depending on which package you use and click Create New Ad.

Select Target Audience

For brands, the target audience will always be bloggers. For events, you can choose between bloggers or designers, depending on whom you want to reach. Ads will only be shown to your target group (unless a blogger is also a designer and vice versa across multiple brands). When individuals from your selected audience click Apply, they will be directed to the relevant application form for either bloggers or designers.

Choose Billing

You can choose between three different billing models:

Per Exposure. You pay for each unique exposure. If an ad is shown to same person repeatedly, you will only be charged once.
Per Click. You pay only for unique clicks, regardless of how many times your ad is displayed. Multiple clicks from the same person count as one.
Per Application. You only get charged when someone fills out and submits an application form, regardless of how many times your ad is shown or clicked.

Creating an Ad

All fields must be filled out, starting with the title and description, and ending with your social links. Be creative and avoid overused phrases like "highly realistic" or "high quality." Instead, use unique and engaging language. An eye-catching picture is a big plus. Avoid just uploading a logo, as your logo is already visible.

Final Steps to Go Live

Allocate an ad budget indicating how much you are willing to spend based on the billing model.
Press Start.
Your ad is now live!

Checking Your Progress

Your ad will run until the budget is exhausted or you manually pause or delete it. You can check your progress, which is updated live. Feel free to fine-tune your ad if it's not gaining interest. Sometimes changing the title to something more humorous can make a significant difference.